Four Franchises Partner to Bring Back Badminton

Four Franchises Partner to Bring Back Badminton

May 31, 2020

Badminton New Zealand is excited to announce the four franchise teams that will compete in the inaugural LearnCoach New Zealand Badminton League (NZBL). The OnePure Wolves, HeyTour Hawks, Tiger Brokers Tigers and the Huawei Dragons will take the court from June 16th.

"We’re delighted to be partnering with these four fantastic companies to get badminton back on court" says Badminton New Zealand Chief Executive Joe Hitchcock.

Badminton is booming and it is great to be able to connect these companies with their target markets through the innovative new LearnCoach NZBL.

OnePure has long been a supporter of badminton in New Zealand and over the years has built a strong presence amongst the badminton community. OnePure is committed to a healthy and safe NZ with the provision of high-quality water, bottled and sourced in New Zealand. Their franchise team, the OnePure Wolves, will be on the hunt to make a strong statement amongst the competition.

The HeyTour group begins a new partnership with Badminton New Zealand, one that is bound to soar in future years. Founded in 2005, HeyTour is a group management company based in New Zealand, but with offices in Beijing and Shanghai. With a focus on education, study, immigration, real estate, hotels, tourism and consulting, HeyTour celebrates diversity, a great reflection of the badminton community. Their franchise team takes shape in the form of the HeyTour Hawks, one set to ruffle a few feathers in the NZBL.

Calvin Lyu, General Manager of Heytour Group says, "We are privileged to be part of the badminton family, and it's great to see the tremendous support from local businesses to bring back sport events again. We are very excited and looking forward to seeing the success of this league."

Tiger Brokers is a leading online brokerage firm focusing on global investors. Vincent Cheung, CEO of Tiger Brokers says “Seize investment opportunities on the go with our mobile-driven platform, Tiger Trade, anytime, anywhere”.

Not only will Tiger Brokers provide expertise on US & Hong Kong equities markets, but they also look to bring the action to the court in the shape of the Tiger Brokers Tigers team. No doubt they will be stalking their prey in look for the championship league title.

A familiar brand, and partner of the Barfoot & Thompson New Zealand Badminton Open, Huawei New Zealand had no hesitation jumping in on the NZBL action. As part of their 15th anniversary celebrations, Huawei New Zealand will take to court in the NZBL as the Huawei Dragons.

Alex Liu, Head of Enterprise for Huawei NZ says, “After 15 years in New Zealand, the whole Huawei team is thrilled to be helping get badminton back on the court and I can’t wait to see the feathers fly.”

With an exciting mix of new & established brand partnerships on board, the LearnCoach NZBL is shaping up to be a spectacular, hotly contested league. Kiwi sports fans will be able to follow live action as the teams take to the court from June 16th, on SKY Sport Next and SKY Sport 9. In the meantime, follow the draft & team selection via our website and social platforms.

For More Information:

Jonathon Stone
Communications Manager
Badminton New Zealand
[email protected]

Joe Hitchcock
Chief Executive
Badminton New Zealand
[email protected]

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